by Gauk
Wed, Aug 7, 2019 11:51 PM

Singer Vehicle Design and Singer Reimagined will be present at a range of events throughout 2019 Monterey Car Week

  • Largest ever chorus of Porsche 911s Reimagined by Singer gathering for 10-year celebration
  • As the development phase of Singer’s Dynamics and Lightweighting Study Comes to an end, its DLS car returns to Monterey

Boutique restoration and design house Singer Vehicle Design returns to Monterey Car Week in 2019 to celebrate a decade of milestones and successes that began with its first restoration shown in the Monterey Peninsula back in 2009.  This year, after delivering more than 150 customer commissions worldwide, more than two dozen owners will be sharing the local Monterey-area roads with their own custom 911 reimagined by Singer, and numerous displays for the brand will be present throughout the weekend.

Ten years ago, in a corner of a small workshop in Sun Valley, California, the newly formed Singer Vehicle Design began its first restoration of an air-cooled Porsche 911.

In those 10 years Singer has defined a philosophy – iconic design optimized for the twenty-first century -- an authentic link between heritage and cutting edge, a refusal to compromise on either dynamics or aesthetics.

Within a decade, Reimagining has entered the automotive lexicon; “Singerize” has become a verb; interest in heritage has been re-kindled, and a new standard has been set for celebration of the automobile.

In addition, Singer’s obsession and fascination - the pursuit of automotive and mechanical art, guided by the mantra Everything is Important  has found a global following of kindred spirits.

Rob Dickinson, founder and creative director for Singer Vehicle Design explains:

“Singer began as our own personal philosophy, but we seem to have resonated with something in the world of twenty-first century design. It’s incredibly affirming and humbling to discover how so many of us think as one, as car enthusiasts.

The entire automotive industry seems to be going through its own period of reimagination right now. The next ten years will see Singer continue to innovate and bring new ideas to the world that look to celebrate both the past and, increasingly, the future.”

published by Gauk

 

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