The Big Car Database

Hudson Metropolitan Series I 1953

Metropolitan
Series III Hardtop.jpg
1957 Metropolitan
Overview
Manufacturer Austin (BMC)
Also called Hudson Metropolitan
Metropolitan by American Motors
Austin Metropolitan
Production October 1953–April 1961
(1954-1962 model years)
Assembly Longbridge, Birmingham, West Midlands, England
Designer William J. Flajole
Body and chassis
Class Economy car
Subcompact car
Body style 2-door hardtop
2-door convertible
Layout FR layout
Powertrain
Engine 1,200 cc (1.2 L) Austin A40 I4
1,500 cc (1.5 L) B-Series I4
Transmission 3-speed manual
Dimensions
Wheelbase 85 in (2,159 mm)
Length 149.5 in (3,797 mm)
Width 61.5 in (1,562 mm)
Height 54.5 in (1,384 mm)
Curb weight 1,785 lb (810 kg) (base)

The Nash Metropolitan was an American automobile that was sold from 1953 to 1961.

It conforms to two classes of vehicle: economy car and subcompact car. In today’s terminology the Metropolitan is a “subcompact”, but this category had not yet come into use when the car was made. At that time, it was variously categorized, for example as a "small automobile" as well as an "economy car".

The Metropolitan was also sold as a Hudson when Nash and Hudson merged in 1954 to form the American Motors Corporation (AMC), and later as a standalone marque during the Rambler years, as well as in the United Kingdom and other markets.

 
1957 Hudson badged Metropolitan
 
1961 Metropolitan fender emblem

Design

While most U.S. automobile makers were following a "bigger-is-better" philosophy, Nash Motor Company executives were examining the market to offer American buyers an economical transportation alternative. The Metropolitan was designed in the U.S. and it was patterned from a concept car, the NXI (Nash Experimental International), that was built by Detroit-based independent designer William J. Flajole for Nash-Kelvinator. It was designed as the second car in a two car family, for Mom taking the kids to school or shopping or for Dad to drive to the railroad station to ride to work: the "commuter/shopping car" with resemblance to the big Nash, but the scale was tiny as the Met's wheelbase was shorter than the Volkswagen Beetle's.

The NXI design study incorporated many innovative features, and attempted to make use of interchangeable front and rear components (the symmetrical door skins were the only interchangeable items that made it into production). Although more complex, the new vehicle also incorporated Nash's advanced single-unit (monocoque) construction. It was displayed at a number of "surviews" (survey/previews), commencing on 4 January 1950 at the Waldorf-Astoria Hotel, New York, to gauge the reaction of the American motoring public to a car of this size. The result of these surviews convinced Nash that there was indeed a market for such a car, if it could be built at a competitive price.

A series of prototypes followed that incorporated many of the improvements from the "surviews" that included roll-up glass side windows, a more powerful engine, and a column-mounted transmission shifter with bench seat (rather than bucket-type seats with floor shift fitted in the concept car). The model was named NKI (for Nash-Kelvinator International), and it featured revised styling incorporating a hood blister and rear wheel cutouts.

Nash was positioning this new product for the emerging postwar market for "personal use" autos. These specific use vehicles were as a second car for women or an economical commuter car. The Metropolitan was also aimed at returning Nash to overseas markets. However, Mason and Nash management calculated that it would not be viable to build such a car from scratch in the U.S. because the tooling costs would have been prohibitive. The only cost-effective option was to build overseas using existing mechanical components (engine, transmission, rear end, suspension, brakes, electrical), leaving only the tooling cost for body panels and other unique components.

With this in mind, Nash Motors negotiated with several European companies. On October 5, 1952, they announced that they had selected the Austin Motor Company (by then part of BMC) and Fisher & Ludlow (which also became part of BMC in September 1953, later operating under the name Pressed Steel Fisher), both English companies based in Birmingham, England and vicinity. Fisher & Ludlow would produce the bodywork, while the mechanicals would be provided, as well as final assembly undertaken, by the Austin Motor Company. This was the first time an American-designed car, to be exclusively marketed in North America, had been entirely built in Europe. It became a captive import – a foreign-built vehicle sold and serviced by Nash (and later by American Motors) through its dealer distribution system. It is believed that the first pre-production prototype was completed by Austin on December 2, 1952. In all, five pre-production prototypes were built by Austin Motors and tested prior to the start of production. The total tooling cost amounted to US$1,018,475.94, (Austin: US$197,849.14; Fisher & Ludlow: US$820,626.80) which was a fraction of the tooling cost for a totally U.S.-built vehicle.

The styling for all Nash vehicles at that time was an amalgam of designs from Pininfarina of Italy and the in-house Nash design team. The different models from Ambassador down to the Metropolitan utilised very similar design features (fully enclosed front wheels, notched "pillow" style door pressing, bar style grille etc.). Whilst Nash used the fact that styling was by Pininfarina in their advertising for their larger models, Pininfarina refused to allow his name to be associated with the Metropolitan as he felt it would damage his reputation with other Italian car companies to be linked to such a small car.

The new Metropolitan was made in two body designs: convertible and hardtop. All came with several standard features that were optional on most cars of the era. Among these factory-installed benefits for customers were a map light, electric windshield wipers, cigar lighter, and even a "continental-type" rear-mounted spare tire with cover. To give a "luxury" image to the interior, "Bedford cord" upholstery trimmed with leather was used (similar to larger Nash vehicles). An AM radio, "Weather Eye" heater, and whitewall tires were offered as optional extras for the U.S. market. (It is unlikely that a Metropolitan could have been purchased without a heater and radio, as all vehicles left the factory with both items fitted.)

The Metropolitan was the first postwar American car that was marketed specifically to women. The Dodge La Femme was introduced one year later. The first spokesperson for the car was Miss America 1954, Evelyn Ay Sempier, and the car was prominently advertised in Women's Wear Daily. American Motors' marketing brochures described the new model as "America's entirely new kind of car" (1955), "Luxury in Miniature" (1959), and "crafted for personal transportation" (1960).

First reviews

Initial reviews of the Metropolitan were mixed. However, owners of the cars reported that the "Metropolitan is a good thing in a small package".

Automotive industry veteran and the largest publisher of automotive books at the time, Floyd Clymer, took several Metropolitans through his tests. He "abused" a 1954 Metropolitan convertible and "got the surprise of my life" with its "performance was far better than I expected", that he "felt very safe in the car", and that "it may well be that Nash has started a new trend in American motoring. Perhaps the public is now getting ready to accept a small car". Clymer also took a 1957 Metropolitan hardtop through a grueling 2,912 mi (4,686 km) road test that even took him 14,100 ft (4,300 m) up Pikes Peak. He summed up his experience that "I can not praise the Metropolitan too highly. It is a fascinating little car to drive, its performance is far better than one would expect, and the ride is likewise more than expected".

According to Collectible Auto magazine, the car was described in Car Life's review as "a big car in miniature" that was "fun to drive" and "ideal for a second car in the family," while Motor Trend was not alone in regarding the rear "utility" seat as "a joke."

Motor Trend praised the car’s economy: their test Metropolitan returned:

39.4 mpg‑US (5.97 L/100 km; 47.3 mpg‑imp) at 45 mph (72 km/h),
27.4 mpg‑US (8.6 L/100 km; 32.9 mpg‑imp) at 60 mph (97 km/h), and
30.1 mpg‑US (7.8 L/100 km; 36.1 mpg‑imp) "in traffic."

Mechanix Illustrated editor Tom McCahill wrote: “It is not a sports car by the weirdest torturing of the imagination but it is a fleet, sporty little bucket which should prove just what the doctor ordered for a second car, to be used either for a trip to the movies or for a fast run to a penicillin festival.” He added that it was a “nice-handling car with plenty of control and amazing dig, considering it is powered by a small Austin A-40 engine” and that the finish was “very nice”, although having no trunk opening except by pulling down the back of the rear seat “poses a problem.” His test car accelerated from 0 to 60 mph in 19.3 seconds and could exceed 70 mph (110 km/h).

A Road & Track road test recorded acceleration from 0–60 mph in 22.4 seconds, "almost half of the VW’s 39.2." However the magazine noted that at 60 mph (97 km/h), a common American cruising speed at the time, the Metropolitan was revving at 4300 rpm, which shortened engine life, whereas the Volkswagen could travel at the same speed at only 3000 rpm.Road & Track's testers also said that the car had “more than its share of roll and wallow on corners” and there was “little seat-of-the-pants security when the rear end takes its time getting back in line.”

Road Test magazine said in 1954 that "on roadability and responsive handling, the Met shines. It also offers easy maintenance and downright stinginess when it comes to gasoline consumption. Also, it's literally a brute for punishment. On several occasions I took familiar corners at speeds half again what I would dare to use in some cars of twice the weight – proof that proper weight distribution, low center of gravity and well engineered suspension have more to do with roadability than massiveness, weight and long wheelbases. Admittedly, the short wheelbased Met does pitch moderately on very rough roads, but the sensitivity and ease of steering make driving a pleasure."

Production for U.S.

Series I

Series I
Metropolitan convertible red by lake.JPG
Overview
Production 1953
 
Nash dealership with a Metropolitan visible, 1954

Production at Austin's Longbridge factory started in October 1953 (Commencing VIN E1001). Nicknamed the "baby Nash", the cars were tiny. They had an 85 in (2,159 mm) wheelbase, overall length of 149.5 in (3,797 mm) and a gross weight of only 1,785 lb (810 kg) for the Convertible and 1,825 lb (828 kg) for the Hardtop, thus making the Metropolitan smaller than the Volkswagen Beetle. The two models, a convertible and a hardtop, were powered by the OHV 1,200 cc (73 cu in) straight-4 Austin 'A40' series engine (as used in the Austin A40 Devon/Dorset) driving the rear wheels through a three-speed manual transmission. The initial order was for 10,000 units, with an option to increase the order if sales were sufficient.

The new model was initially to be called the "NKI Custom", but the name was changed to "Metropolitan" just two months before its public release. New chrome nameplates with the "Metropolitan" name were made to fit into the same holes as the "NKI Custom" script on the passenger side front fender. Nash dealers had to rebadge the early cars that came with the "NKI Custom" name, but some factory manuals had already been prepared and distributed to service departments with the NKI name. The first examples badged as Nash went on sale on March 19, 1954 in the U.S. and Canada. Autocar said that "at a production rate of less than 400 cars a week ... it was hardly going to be a runaway best seller."

In surveys, Americans had affirmed a desire for economy cars, but in practice they bought the Metropolitan in relatively small numbers. Although Nash merged with Hudson in 1954, and marketed the car as a Hudson Metropolitan in 1955, "demand never took off from the original level", primarily because the Metropolitan was slow by North American standards. In the first month of sales, 862 Metropolitans were sold in U.S. and Canada, while in the first six months a total of 7,042 were sold. A further order was placed with Austin.

Available exterior colors were P903 "Spruce Green", P904 "Canyon Red", P905 "Caribbean Blue", or P906 "Croton Green", with P907 "Mist Grey" as a contrast color for the hardtops. P906 "Croton Green" was dropped as a color option in April 1954. Cars incorporated the Nash logo on their grille badge, hubcaps, horn button, and spare wheel cover. The suggested retail price (MSRP) for Series I (also known as NK1) models was US$1,445 (Hardtop) and $1,469 (Convertible). Adding a radio and a heater pushed the price above $1,500: at the time Volkswagen's Bug/Beetle was being offered at $1,425.

In May 1954, Nash-Kelvinator Corporation announced that it had merged with the Hudson Motor Company to form American Motors Corporation (AMC). Thus by August 1954, Metropolitans also became available from Hudson dealers. These Hudson Metropolitans carried a Hudson grille badge, hubcaps incorporating an "M" logo, a "bulls-eye" horn button design, and a plain spare wheel cover. Braking performance was 90 ft (27.4 m) from 45 miles per hour (72 km/h) to a full stop.

In 1954, George Mason took two Metropolitans to Raleigh Speedway in North Carolina for some tests. The first Metropolitan did a 24-hour endurance run, going a total of 1,469.7 miles (2,365 km) without the need for a tune up, while the second car was put to a 24-hour fuel economy run. It averaged 41.7 mpg‑US (5.64 L/100 km; 50.1 mpg‑imp).