
Studebaker Lark First Generation 1959-1961

Studebaker Lark | |
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![]() 1960 Studebaker Lark Four-Door Sedan
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Overview | |
Manufacturer | Studebaker |
Also called | Studebaker Cruiser (1963–1966) Studebaker Standard (1963 only) Studebaker Commander (1964 2nd series - 1966) Studebaker Daytona (1964 2nd series - 1966) Studebaker Wagonaire (1966 only) |
Production | 1959–1966 |
Body and chassis | |
Body style | 2-door sedan 4-door sedan 2-door coupe 2-door convertible 2-door station wagon 4-door station wagon |
Layout | FR layout |
The Studebaker Lark is a compact car which was produced by Studebaker from 1959 to 1966.
From its introduction in early 1959 until 1962, the Lark was a product of the Studebaker-Packard Corporation. In mid-1962, the company dropped "Packard" from its name and reverted to its pre-1954 name, the Studebaker Corporation. In addition to being built in Studebaker's South Bend, Indiana, home plant, the Lark and its descendants were also built in Hamilton, Ontario, Canada, from 1959 to 1966 by Studebaker of Canada Limited. The cars were also exported to a number of countries around the world as completed units and completely knocked down (CKD) kits.
Lark-based variants represented the bulk of the range produced by Studebaker after 1958 and sold in far greater volume than the contemporary Hawk and Avanti models. Beginning with the 1963 Cruiser, the Lark name was gradually phased out of the company catalog and by early 1964, Lark-based models were being marketed under Commander, Daytona and Cruiser nameplates only. The Studebaker company, which celebrated its 100th anniversary in 1952, ceased automobile production in 1966.
Development
At the time the Lark was conceived, Studebaker-Packard Corporation was under a management contract with Curtiss-Wright Aircraft Company. Studebaker-Packard had been losing money for a few years when company president Harold E. Churchill came up with the idea of abandoning the full-size car market in favor of building a new compact car that he hoped would save the company.
The Lark was ingeniously designed around the core bodyshell of the full-sized 1953–1958 Studebakers. By reducing the front and rear overhangs and shortening the wheelbase ahead of the firewall, the car could still seat six people comfortably and hold a surprising amount of luggage. It was hoped that the new model would save America's oldest vehicle manufacturer when it was launched in the fall of 1958 as a 1959 model, much like the 1939 Studebaker Champion had saved the company in the years prior to World War II. In fact, it was the Champion which Churchill specifically took as his inspiration for the Lark.
Two series of Larks were available, the Lark VI and the Lark VIII, both designations indicated engine type of the cars. Both series were available in "Deluxe" and "Regal" trim levels.
With its simple grille, minimal and tasteful use of chrome and clean lines, the Lark "flew" in the face of most of the established "longer, lower and wider" styling norms fostered by Detroit's "Big Three" automakers (General Motors, Ford, and Chrysler). Studebaker's 1957-58 Scotsman had proved the existence of a demand for a less-flashy automobile, and while the Lark was not nearly so undecorated as the Scotsman, it was unmistakably purer of line than anything Detroit would offer for 1959, save the Rambler American.
First generation | |
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![]() 1961 Studebaker Lark VI 4-door Sedan
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Overview | |
Production | 1959–1961 |
Assembly | South Bend, Indiana Hamilton, Ontario, Canada Kaiser Frazer of Israel, Haifa, Israel Australia |
Powertrain | |
Engine | 170 cu in (2.8 L) I6 259 cu in (4.2 L) V8 |
Dimensions | |
Wheelbase | 2,790 mm (110 in) Wagon: 2,900 mm (110 in) |
Sales of the Lark were good for the 1959 and 1960 model year, thanks to the fact that Studebaker had obtained "dual" dealerships with dealers of the Big Three manufacturers that did not as yet have their own compacts to sell.
Initial models included two- and four-door sedans, a two-door hardtop coupe and a two-door station wagon, with two levels of trim (Deluxe and Regal) offered on most. Aside from American Motors Corporation's Rambler line, the Lark offered the broadest line of compacts on the U.S. market. Indeed, the Lark was the first car of its size to offer a V8 engine — the slightly smaller Rambler American offered only an inline six, though the slightly larger Rambler Rebel did offer a V8 close to the same size as Studebaker's.
The lineup grew for 1960, when the company introduced a convertible (Studebaker's first since 1952) and a four-door station wagon. Two-door wagons were fast falling from favor throughout the industry, despite a minor redesign which made the two-door Lark wagon's tailgate and rear side windows more user-friendly, and indeed the four-door quickly proved the more popular of the two available wagons from Studebaker.
A taxicab version of the Lark, originally called the "Econ-O-Miler," was built on the station wagon's longer 113 in (2,900 mm) wheelbase. The extra 4.5 in (110 mm) of wheelbase translated into extra rear seat legroom, which was important in the taxi trade.
For 1959 and 1960, Larks were available with either an L-head (flathead) 170 cu in (2.8 L) six-cylinder engine or the company's 259 cu in (4.2 L) V8. Testers at the time gave high marks to the V8's performance. A V8 Lark could turn out a 0 to 60 mph time of around 10 seconds, which was on par with much larger cars. By comparison, among the early Big Three compacts (Ford Falcon, Mercury Comet, Chevrolet Corvair and Plymouth Valiant) that arrived on the scene in 1960, only the Valiant could break the 20-second mark from 0-60 mph. None of the Big Three compacts offered a V8 until the second wave of such cars — the so-called "senior compacts" — arrived for 1961.
To meet the challenge of those new cars head-on, for 1961 Studebaker created a new four-door sedan, the Cruiser, using the Econ-O-Miler taxicab body with an upgraded, more luxurious interior. The resulting car harked back to the long-wheelbase Studebaker Land Cruiser sedans of the late Forties and early Fifties. These cars can be distinguished from their lesser four-door counterparts by the 1959-60-style roofline and operational vent windows in the rear doors, while other sedans used one-piece glass in the rear doors.
A new option, a canvas-covered folding sunroof dubbed the "Skytop" was introduced as an extra-cost feature for sedans and the two-door hardtop. A mild restyling, too, was carried out. Non-Cruiser sedans and the two-door hardtop received a squared-off roofline, and a new front end design gave the Lark a broader grille and the availability of quad headlamps (as standard equipment on Regal and Cruiser models, optional on Deluxes).
Although the styling was modified, engineering enhancements were the big news for 1961, as the Larks received a performance boost. Studebaker advertised as "the compact with Performability," and this was abetted by the addition of the 289 cu in (4.7 L) V8 from the Hawk family sports car as an option, although this was mainly for Larks intended for police pursuit packages. The bigger news, as far as the general public was concerned, involved the six-cylinder engine. Studebaker's engineers had long known that their little flathead mill, which dated in its basic form to 1939, was falling farther and farther behind the competition in both power and fuel economy. Lacking the budget to design a completely new engine, the engineering staff converted the 170 engine to overhead valves while retaining much of the basic design. The "new" six, which displaced the same 170 cu. in. as before, went from 90 hp (67 kW) to 112 hp (84 kW), all without a loss in fuel economy. Indeed, most road testers of the day found the new engine to be easier on fuel than the flathead, and cars so equipped were able to shave nearly four seconds off the all-important 0-60 mph time. The redesigned six, known as the "Skybolt Six," was marketed by Studebaker extensively in 1961.
Other engineering improvements that modernized the 1961 Larks included the introduction of cowl ventilation, suspended brake and clutch pedals (accompanied by a firewall-mounted brake master cylinder) and revamped steering systems.
Unfortunately, for all of its new engineering and the mild restyling, sales of the Lark dropped off precipitously for 1961. Even more new competitors were squeezing their way into the marketplace, as Dodge brought out the Lancer, and General Motors issued the Buick Special, Oldsmobile F-85 and Pontiac Tempest. These new "senior compacts," in addition to their very presence in the market, caused other problems for Studebaker. Most of the Big Three dealers who had signed on with the independent when the Lark debuted dropped the smaller company under pressure from the Detroit manufacturers once the new cars broke cover. Those who did not drop Studebaker outright often put more effort to selling their other product lines.
The Italian Studebaker importer commissioned two-door and four-door redesigns from Francis Lombardi and Pietro Frua respectively. These were first shown in November 1960, at the Turin Auto Show. Both designs came in for criticism regarding the front of the cars, but were otherwise well regarded. Intended for small-scale production for the Italian market, it is unknown if any were built aside from the display examples.
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1959 Studebaker Lark 2-Door Sedan
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1959 Studebaker Lark VI 4-Door Sedan
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1960 Studebaker Lark VI 4-Door Sedan
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1960 Studebaker Lark VI four-door station wagon
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1961 Studebaker Lark VIII Convertible
Special Larks
The Lark's body-on-frame construction made it very easy for custom coachbuilders and designers to create new interpretations of the cars both for Studebaker and for others who wanted something "a little different."
The noted Italian coachbuilder and designer Pietro Frua rebodied a very small number of Larks in 1960. Two four-door sedans are known to still exist, but both are in need of extensive restoration. It appears that at least one two-door model was also built, but it is not known if this car still exists. The Frua Larks are notable for their distinctive straight-lined bodies and generous use of glass.
In addition, American designer Brooks Stevens created several special concept cars on the basic Lark chassis. Three of these cars, a four-door sedan with suicide doors, a sliding-roof station wagon (called the Skyview) and a two-door Sceptre sports coupe exist today and are housed in the Studebaker National Museum.
The Lark convertible lent its reinforced X-frame chassis to the Avanti and to Brooks Stevens' Excalibur, both of which would be manufactured in limited numbers long after Studebaker was out of the automotive business, although Excalibur switched to a custom-designed chassis when its supply of Studebaker frames ran out. Avanti Motors would continue to use the basic chassis into the early 1980s.
The Israeli Presidential car in 1964 was a specially designed LWB Lark. It was a four-door convertible. It had a short life due to technical problems.
- Although Studebaker phased out the Lark name in 1964, many Studebaker collectors and enthusiasts refer to the 1964-66 Studebaker sedans and station wagons (excluding Avanti and Hawk models) as "Lark-types".
- From 1959 to 1961, six-cylinder Larks were identified as "Lark VI" models, while V8-powered cars bore nameplates identifying them as "Lark VIII" models. Novices in the Studebaker hobby sometimes erroneously refer to these cars as "Mark VI" and "Mark VIII" Larks (not to be confused with the Lincolns of the same names).
- The early Lark four-door sedan's body was used to create the cab section of the 1960 Studebaker Champ pickup, Studebaker's last "all-new" truck design. A new back cab wall was created, with the front doors, dashboard and front sheetmetal largely unaltered from those of the car. A more "truck-like" grille was added to the Champ, but otherwise the bodies of the 1959-60 Larks and all Champs built from 1960 to 1964 share a great deal of their body components. In fact, some export market Champs were even built on the long-wheelbase Cruiser chassis instead of the truck chassis. None were sold in the U.S.
- A rear-facing third seat was optional on station wagons from 1959 to 1965. Wagons with this option did not come with a spare tire. Instead they came with special "Captive-Air" tires that had an inner lining that allowed the car to be driven even if the outer tire were punctured.
Australian production
Beginning in late 1960, the Studebaker Lark was also produced in Australia with the Canada Cycle & Motor Co (Vic) Pty Ltd having been granted the rights to build Studebakers under license in that country. Australian production ceased in 1966 although 1965 models rather than current models were assembled in that final year.
Notes
- Langworth, Richard (1979). Studebaker, the Postwar Years. Motorbooks International. ISBN 0-87938-058-6.
- Maloney, James H. (1994). Studebaker Cars. Crestline Books. ISBN 0-87938-884-6.
- Reynolds, Ed (2003). Studebaker Lark 1959–1966 Photo Archive. Iconografix. ISBN 978-1-58388-107-1.