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Isuzu UK launch new ‘Best Buddy’ online campaign

Isuzu UK launch new ‘Best Buddy’ online campaign

  • The new online social campaign sets out to find Isuzu UK’s ‘Best Buddy’
  • Entrants have a chance of winning pet-friendly prizes
  • Customers are encouraged to post images online tagging #IsuzuBestBuddy & @IsuzuUK 

Isuzu UK has launched a new ‘Best Buddy’ online social campaign, with Isuzu customers encouraged to post images of their beloved animals, with a chance to win pet-friendly prizes.

Customer prizes, which will be awarded at the close of the competition, include £150 high-street pet supplies vouchers and pet-friendly prize bundles. Along with the prizes, selected entrant images will also be showcased and shared on the brand’s UK social channels throughout the campaign.

The ‘Best Buddy’ social campaign, which started online on April 4th, encourages Isuzu owners to post images of their much-loved animals on social media tagging #IsuzuBestBuddy and @IsuzuUK. The ‘Best Buddy’ competition closes on June 1, 2022, with the winners being announced on 6th June via Isuzu UK’s social media channels. A winner and two runners up will be selected by a popular votes poll on the brand’s Instagram and Facebook channels.

George Wallis, Head of Marketing, Isuzu UK said “We know that Isuzu D-Max owners love the outdoor life and really love their pets, where that be family or working dogs, farm animals, the family cat, horses, hamsters or even a tortoise, these are typically part of the family. The Best Buddy campaign celebrates this and lets our Isuzu owners share images or videos of their beloved pets with all our followers whilst also allowing them to enter the free competition. With the Isuzu Best Buddy campaign, pets really can mean prizes.”

The Award-Winning Isuzu D-Max comes complete with class-leading safety technology and received the maximum five-star safety rating in the tough new Euro NCAP test whilst retaining its 3.5-tonne towing capacity along with a one-tonne payload. The versatile pick-up’s combination of impressive capability, durability and reliability, along with a rear differential lock means it can handle any situation.

Top 10 most iconic cars from movies

Top 10 most iconic cars from movies

10-Mini “The Italian job”

The Mini was already a popular car in 1969, but The Italian Job is what helped make the car a legend in Europe. That, and a succession of mid-sixties Monte Carlo Rally wins. Although Michael Caine and Noel Coward are the stars of the movie, the Minis really steal the show.

9-Ford Falcon “Mad Max”

When it comes to cars, Australians are historically just as power-hungry as Americans. So in the 1960s and 1970s, the Australian arms of American car companies created some fairly brutal muscle machines. One of them was the Ford Falcon. In its third generation, the Falcon XB GT got its power from a 351-cid V8. But for the movie Mad Max, the filmmakers transformed the already cool Falcon into the “Pursuit Special” or “Interceptor.”

8-Chevrolet Camaro “Transformers”

Although previously seen as a Volkswaken Beetle, Bumblebee makes his film debut as a 1977 Camaro. But he’s sensitive about how he looks, so he changes himself in to a 2009 Camaro. What else can he change into? A giant robot, natch!

7-Lotus Esprit “The spy who loved me”

The 1977 Lotus Esprit is arguably one of the most fantastic James Bond rides to date. Don’t let its nickname “Wet Nellie” fool you, this one comes equipped with cement spewing canons to deter any bad guys following close behind, a missile launch pad in its rear trunk, and a mine dispersion unit. Did I mention that it can also turn into a submarine?

6-Dodge Challenger R/T “Vanishing Point”

This movie is about as raw and intense as the 1970 Dodge Challenger R/T 440 Magnum that Barry Newman’s character, Kowalski, drives in the film. He’s an ex-cop and a Vietnam war hero, who bets that he could deliver this beast of a car from Denver to San Francisco in less than nine hours.

5-Volkswagen Beetle “Herbie”

The Volkswagen Beetle was already an iconic car by the time the first Herbie movie, entitled the Love Bug, hit the silver screen in 1968. It’s a movie car that pretty much everyone will recognize if you ask them about it. Its most recent appearance was in the 2005 movie Herbie: Fully Loaded, starring Lindsay Lohan.

4-Dodge Charger “The Dukes of Hazzard”

Dumb movie, dumb TV show, awesome car. The General Lee is proof that you can keep a TV show on the air for 6 seasons simply based on the popularity of a single car (and Catherine Bach in tight shorts). Like some other cars on this list, the General was mainly known for TV, but found regained popularity when jumping to the big screen.

3-Ford Mustang 390Gt “Bullit”

Bullitt may be the coolest movie by the coolest actor ever, Steve McQueen. So naturally, his car has to be cool, too. Two identical Mustangs were used for filming the iconic chase scene; one was scrapped after filming, and it’s rumored that the surviving car has been stored in a barn in the Ohio River Valley.

2-De Loreon DMC 12 “Back to the future”

The Back to the Future movies were all blockbusters, and were all based around one thing – a De Lorean-turned-time machine invented by the eccentric Doctor Emmett Brown

1- Aston Martin DB5 “Goldfinger”

James Bond’s legacy of famous cars and far-out gadgets can be traced back from one car—the 1964 Aston Martin DB5 007 driven in Goldfinger. Without any Bond spy modifications, the Aston Martin DB5 is a work of art. But it’s the special effects that have made this car quite possibly the most beloved movie car of all time. The long list of cool tricks included ram bumper, machine guns, ejector seat, smoke screen, oil-slick sprayer and more. Looking back on the Aston from today’s perspective, the most interesting feature may be the map screen in Bond’s car, which foreshadowed today’s navigation systems.

What makes the perfect poster car?

What makes the perfect poster car?

That one car that is special enough to adorn the bedroom wall…

It’s a fundamental point of the childhood of a car enthusiast; there is always one vehicle that they look up to. There are factors that affect how we see a car – whether it be in popular culture or a niche obsession with a specific model, we will view a car with sheer awe until we are totally obsessed with it. Everybody has different tastes so we’ll see Ford Mondeo and Lotus Exige fans alike. However, despite adoring a certain car, not all of them are worthy of a spot on the bedside wall. So, what makes a car qualified to look good in picture?

Firstly, there has to be a feeling of the unobtainable. To have a car that is rare or, in some places, completely unique makes it seem ever more appealing. Whether it be financially or technologically, a car that is objectively different to the stereotypical sub-compacts of the modern age will define its place on the wall. However much I like the styling of the some new Peugeots, you won’t see one above my bedpost as it just doesn’t deliver that warm feeling of excitement you get when you stare at something like a Ferrari, for example.

Obviously, the aesthetics of a car are fundamental to its status as a poster icon. Excessive curvatures, stylish exhausts, sleek design and lots of exotic materials will make up the basis of my judgement. The theatre behind a car will make it pop out of the page; it further emphasises how special it is. For example, the ’80s created some cult cars which looked particularly glamorous in print form. Ridiculously dramatic vehicles like the Lamborghini Countach had the perfect profile to put in a frame; it had an angular, wedge-like shape with plenty of eccentric design cues like scissor doors and, in the case of some models, a rear wing which was screwed on in the car park.

The contextual aspect of these cars is also important; it’s not just the physical profile which make them desirable. Their portrayal in the media is fundamental to raising their profile. When vehicles like the Ferrari Testarossa debuted in Miami Vice, it was instantly as famous as the show itself and was opened up to a bigger audience. Thence, there were more posters printed with that iconic white Ferrari on it.

The group of cars which I think always look good on camera is classic racers; the fact that a race car is built for function over style means that they don’t have to look immaculate on camera. Vintage racers were just an assortment of racing parts which meant that they weren’t always the prettiest or most complete cars. In particular, prototype racers aren’t necessarily good looking cars but it is their heritage and the general grandeur that makes them work in print form. Classic race cars are particularly cool because they have featured on posters since the days that they were racing; they were poster cars from the beginning.

Throughout history, there are a handful or marques which have never disappointed in how they look on camera. European brands have a powerful presence in the picture world. The Italians have always excelled in the way of styling and performance. I struggle to think of a car that the likes of Alfa Romeo, Ferrari and Lamborghini have created that hasn’t shown up on the wall. Meanwhile, Germany has seen Porsche use colour and wonderfully aerodynamic shaping that has fitted a page superbly well. The big three from Audi, BMW and Mercedes have had some zingers too – their classics are mostly gems and even the modern examples (insert jokes about the current BMW grille conundrum here) have been primarily top notch. We also must not forget that France’s precise and classy design has also created some dazzling machinery. I’m particularly fond of Alpine’s work with that iconic quadruple headlight design.

Elsewhere in the world, Americana always has its place – their land yachts and muscle cars will forever be cool. Though not always beautiful, they have earned their place through their reputation of speed. The go faster stripes and the thrum of a V8 will always put a smile on my face. Meanwhile, Japanese auto culture is so diverse and varied that we can have beautiful sports cars like the Toyota 2000GT and excessively modified cars of the tuner scene wrapped up into the same package. Depending on your tastes, you can see both perfectly placed on a page.

Personally, the cars that were positioned on my wall were from the group of mid-2000s supercars. I’m 15 years old which means that I’m 5 years younger than the original Lamborghini Murciélago. Though, this didn’t dispel me from placing a striking portrait of the new Superveloce model above my bed. The actual image was from Top Gear magazine; it’s a wonderful group photo from when Richard Hammond took the new SV, Mercedes McLaren SLR, Bugatti Veyron and the epic McLaren F1 to Abu Dhabi – they look menacingly cool heading along the highway. I also had some Bugatti concept art from the first Veyron which was bought at Bealieau motor museum.

So, I am of the opinion that a poster car should be as ludicrous as possible – a brash, loud, colourful and fast vehicle with a tasteful backdrop and possibly a large spoiler. It should appeal to our inner-child. In the modern era, I’d select the craziest vehicle from a manufacturers current repertoire. If we look at the current crop of supercars and hypercars, we can see the newly released Ferrari 812 Competizione or McLaren Speedtail making an argument for their framing. If I were to buy a poster car today, I would choose a Porsche GT3 RS in a particularly fetching colour of Lizard Green because its a tad bit insane.

The more expensive and outlandish vehicles from Pagani, Koenigsegg and Bugatti have always been perfect with their impressive styling and endless performance. But, their crown may be in jeopardy as the new group of rare performance cars is on the horizon – new models like Aston Martin’s Valhalla and Valkyrie, the GMA T50 and Mercedes’s AMG Project One are soon to debut and there are some impressive factors that come with them and coerce me into liking them. Everything from their engines to their looks show great promise for the future.

I don’t think this article would be complete if I didn’t mention the controversial topic of whether electric vehicles are deserved of being put in poster form. I’m not talking about whether a Fiat 500e is worthy; there is lunacy in some of the designs being displayed in the media and they’re genuinely worth talking about. The Lotus Evija, Rimac Nevera and Pininfarina Battista are some of the unhinged EVs that are viable candidates for printing. They radiate advancement and are a completely new concept. No, they don’t excite me as much as some other vehicles but their sleek and modern design paired with their obvious potential is an intriguing concept.

It is entirely a matter of preference but my philosophy of choosing a car to frame is to get the craziest and most complex vehicle you can find. What do you think? I’m intrigued to see what poster you fellow enthusiasts had or which cars you think are perfect for the role today. Comment below with your best suggestion or a story about one of your own poster cars. Thanks for reading.

The Little Bastard | This is the most haunted car in Hollywood

The Little Bastard | This is the most haunted car in Hollywood

This article regards the untimely death of a Hollywood icon and the deathly rampage of the car in which he was killed.

A Porsche, affectionately known as “Little Bastard”, became a malicious and ruthless killer as it maimed and murdered its way through the US in a ghoulish tour of destruction. This is the story of James Dean’s 550 Spyder.

The car

In September, 1955, James Dean was just finishing production on the film ‘Giant’; he spontaneously traded in his Porsche 356 Super Speedster for a very stylish Porsche 550 Spyder. Dean was an avid car enthusiast and, given the fact that he was a Hollywood superstar, he had the means to enjoy all of the vehicles that the 1950s had to offer. The 550 was created with an air cooled flat-4 engine and was dominant in several racing classes in its time. James bought the car, which was one of only ninety produced, and swiftly took it to add his own personal flourishes.

On the 23rd of September, Dean enlisted the help of legendary automotive customizer and builder of famed film vehicles George Barris to help him fulfil his vision for the car. He added tartan seats and the number ‘130’ painted in non-permanent paint on the front bonnet, doors and rear decklid. The actor also had customizer Dean Jeffries write the car’s name of “Little Bastard” just under the Porsche badging.

The beginning of the curse

This is where the story begins to make your hairs stand on end. Later that day, Dean journeyed to meet his friend and fellow performer, the deeply superstitious Alec Guinness. Eerily, the actor’s private diaries later revealed that when he was exposed to Dean’s new car, he thought it was ‘sinister’ and he urged James with an ominous premonition “Please never get in it. . .  if you get in that car you will be found dead in it by this time next week.” Dean laughed it off, thinking nothing of it.

As if on cue, a week later Dean was with Porsche mechanic and former Luftwaffe pilot Rolf Wütherich who was preparing the 550 Spyder to go racing. They planned to trailer the car to Salinas for a race behind a Ford Country Squire with his friend and colleague Bill Hickman, who worked as a photographer and stuntman, at the wheel. However, Dean thought it better to drive the car there as he wanted to familiarise himself with his new Porsche and it would be prudent to run-in the engine and add miles before racing it.

Fatefully, Dean and Wütherich began their voyage to the track on the 30th of September, 1955. After a brief coffee break, they began their journey from Competition Motors at around 1:15pm. By 3:30pm, both the Porsche and the accompanying Ford had racked up a speeding ticket just outside Bakersfield; Dean was a roughish, wealthy and petrol-enthused actor so it was only fair to assume that he travelled with some haste in his new German sports car. Undeterred by the ticket, he journeyed on towards his destination. They would stop for drinks with fellow competitors Lance Reventlow and Bruce Kessler and as the afternoon drew to a close, fate grew closer. The sun dipped below the mountains as a black and white Ford Tudor turned left onto Route 41. Its driver, Donald Turnupseed, was unaware of the open-top Porsche which was rapidly hurtling towards him.

Dean’s al fresco motoring experience met an abrupt end at around 5:45pm when he met the Ford head-on as the cumbersome vehicle crossed through the middle of the road after making his left turn. The actor was travelling at a considerable rate (approximately 85mph) and the collision between the two cars was disagreeable to say the least. Wütherich was thrown from the passenger seat of the vehicle whilst the Ford and its occupant was propelled 12 metres backwards.

The Spyder left the road after several somersaults and ended up in a gully nearby, Dean was trapped in the mangled cockpit – his foot was crushed under the clutch pedal. He was cut out of what was left of the 550 and taken to hospital, slowly dying from his injuries. Dean was soon pronounced dead on arrival to the hospital and his passenger was taken into surgery with severe injuries. Remarkably Donald Turnupseed had escaped with a simple scratch on his nose.

The rampage of an automobile

From then on, the crumpled Porsche would go on to harm several individuals in some of the most unusual and suspicious ways. Shortly after the accident, the ruined 550 chassis was declared a total loss by the insurance company. However, the car was still sold to George Barris – the man who customised it after Dean’s original acquisition of the vehicle – who then stripped it of all useful parts and pledged to restore the car. When it was found to be beyond repair, he planned to tour the now famous vehicle and charge people to see it.

The parts he had taken from the car were its working engine and drivetrain which he sold to two doctors, who raced recreationally, by the name of William Eschrid and Troy McHenry. Eschrid took the engine and installed it in his Lotus IX race car whilst McHenry would take the transmission and suspension.

Spookily, Eschrid would be racing his Lotus at Pomona raceway when his car locked up and rolled over for no apparent reason. He would be seriously injured in the incident. His associate, McHenry, was much more unlucky as he would be killed instantly in the very same race when his car slammed into a tree.

The gloomy tale only continued to unfold as two tires which lay untouched in Barris’s garage since Dean’s death would eventually be sold for road use. Simultaneously, they would both explode one day and sent the car they were fitted to careering off the road. Disturbed by the vehicle’s evident ill-intent, Barris decided to cancel his exhibition of the vehicle and hide it away.

Dean’s car on display by the CHP

He was later convinced by the California Highway Patrol (CHP) to lend them the car to tour it around and raise awareness of road safety. The daunting carcass was toured in several cities from 1957-1959 with some rather horrifying results. On its first outing in Fresno, the “Little Bastard” spontaneously combusted in storage and the building burned to the ground; unnervingly, the Porsche sustained virtually no damage aside from some scorched paint and exploded tires. In Sacramento, it fell from its display and broke the hip of a nearby student.

From then on, the CHP was equally as concerned as Barris and on a journey from Los Angeles to Miami, the wreckage disappeared from a sealed boxcar. This is according to Barris (a notable showman) who claimed to have discovered an empty carriage when it arrived at the station; he stated that the seal securing the boxcar was intact and the car simply vanished without a trace, but this is unconfirmed. Today, Barris and all other parties involved with the infamous vehicle are gone and the car hasn’t been seen since it’s departure in 1960.

Dean and Wütherich before their fateful voyage

Repercussions of the crash

The series of events following James Dean’s horrific crash is legitimately alarming and is the main basis for why people believe the “Little Bastard“ is cursed. Though, a lesser known repercussion of the accident which people tend to overlook is the fate of those involved. Yes, Dean was killed gruesomely, but what of his compatriots?

The final victim in this dastardly narrative is Rolf Wütherich – Dean’s mechanic and friend – who underwent severe physical and psychological toils resulting from the incident. He would cheat death in 1955, though would still be burdened with a double fractured jaw and serious hip and femur injuries. His left hip was so badly torn that it would only be fixed after six months of further surgery.

However, the biggest effect that the crash had on Wütherich would be on his mind. Some of Dean’s fans blamed him for their idol’s death and would send abusive and threatening letters. This deeply affected him psychologically and he would develop severe depression and suicidal tendencies. Subsequently, alcoholism ensued and he spiralled down to his demise.

Wütherich navigating a Porsche 904 at the Monte Carlo Rally

After the incident, he would return to West Germany and work as a freelance tester for Porsche vehicles. He would attend the 12 Hours of Sebring and act as a navigator in several rallies with Porsche until 1968 when he was relieved of his post. In 1979 he joined a local Honda dealership.

His personal life was unfavourable to put it kindly. He was married four times and would have a young son with his third wife. The shadow of James Dean’s death loomed wherever he went and he divorced his second wife due to a dispute regarding the incident where she apportioned blame to him.

The reason for his termination at Porsche was because he stabbed his fourth wife in her sleep after an attempted suicide. In 1968 he was sentenced to a mental institution for rehabilitation; most of his trauma stemmed from the crash which had happened almost fifteen years ago.

Poignantly, he would die in a car crash on the 22nd of July, 1981, when an intoxicated Wütherich crashed his Honda Civic into the wall of a residency. He, like Dean, had to be extricated from the vehicle wreckage and would die at the scene. Rolf had recently been offered a contract to feature in a documentary about James Dean’s demise which may have attributed to his state at the time. He was only 53 years old and the crash which killed James Dean can indirectly be linked to his own fate.

I know this article isn‘t exactly uplifting or relevant in modern times, but it is Halloween so you are supposed to be sufficiently spooked and I thought this was the story to do just that. I hope this has sent a shiver up your spine as it has mine and remember to be cautious when driving a Porsche 550 Spyder – should you be lucky enough to do so.

May your December be MINI and bright – Festive MINI Electric embarks on charity tour

May your December be MINI and bright – Festive MINI Electric embarks on charity tour

A MINI Electric, wrapped in 2,000 smart LED lights by Twinkly, is starting a five-week tour to spread festive cheer and raise money for three important charities; the MS TrustDuchenne UK and Alzheimer’s Society.

Lighting the way after the Festive MINI Electric’s first public appearance at The Lexicon Bracknell in Berkshire, on the 25th November, the car will travel to various locations around the UK, driven by project creator Nicholas ‘Nico’ Martin.

The sen-sleigh-tional project first started over three years ago, with Nico hand-wrapping his MINI in fairy-lights and displaying it in his local town of Bracknell. However, in December 2020, without the usual Christmas switch-on displays delivering much-needed festive spirit, Nico realised he could use the Festive MINI to bring joy and positivity to people on their own doorsteps, whilst also raising awareness and over £5000 for the MS Trust and Duchenne UK, two charities very close to his heart.

Nico said, “I’m so pleased to be back with the Festive MINI charity tour. I just knew last year I had an opportunity to cheer people up and also to raise funds for the MS Trust and Duchenne UK. Both charities mean a lot to me – unfortunately my mother was diagnosed with Multiple Sclerosis six years ago, and in 2019 I was asked to take the Festive MINI to surprise an incredible young boy, Marcus Rooks, who was diagnosed with Duchenne Muscular Dystrophy. When I saw his face light up with so much joy and excitement, I realised that I had created something truly special. Ever since meeting him and learning about his condition, I’ve wanted to support him in any way I can.”

This year, Nico has introduced a guest charity spot taken up by Alzheimer’s Society and he has rallied support from MINI UK, Festive Lights and Italian smart lighting company Twinkly, to up the voltage on his project and make it bigger and better than ever, with an aim of raising as much money as possible for the three special causes.

Nico added: “I’m so grateful for the incredible support behind the project and the teams involved this year. The MINI Electric is even more exciting to drive and means all my trips on the tour are environmentally friendly and the app-controlled Twinkly lights with their amazing customisable animations really give the car a bit of extra magic. I can’t wait to get out on the road to spread some Festive MINI spirit and raise lots of money for the three charities!”

David George, Director, MINI UK said, “We’re extremely humbled to be a part of Nico’s fundraising project with the Festive MINI Electric. It’s a wonderful idea that will bring people together, make them smile, and also raise funds for some amazing charities.”

For more information on the Festive MINI Tour and to keep updated on where it’s headed visit

Donate here:

Follow Nico’s journey on Instagram: @drivingwithnico

Win the new Bentley Continental GT Speed (virtually) in the award-winning racing app Real Racing 3

Win the new Bentley Continental GT Speed (virtually) in the award-winning racing app Real Racing 3

  • Awe-inspiring GT Speed to compete in Real Racing 3 mobile game by Electronic Arts
  • New ‘in-game’ event allows players to earn their own virtual GT Speed
  • Real Racing 3 is an award-winning franchise for global gamers
  • November 16 launch for week-long ‘in-game’ challenge event – formidable GT Speed available for in-game purchase thereafter
  • Real-life Bentley Continental GT Speed is the most dynamic road car in Bentley’s 102-year history
  • New model races from 0 to 60 mph in just 3.5 seconds (0 to 100 km/h in 3.6 seconds) and on to a top speed of 208 mph (335 km/h)

The new Bentley Continental GT Speed has joined the starting grid of the latest update to Real Racing 3 – an award-winning, free to play mobile game by Electronic Arts (EA).

The announcement coincides with an exclusive week-long event, where players will be able to compete in a series of racing challenges to win their own virtual GT Speed track car.

The seven-day, ‘in-game’ challenge starts 16 November, giving Real Racing 3 fans the chance to earn a high-performance GT Speed to drive against other global competitors. Thereafter, any player can purchase Bentley’s breathtaking grand tourer to race from the game’s store.

Real Racing 3 is an ultimate car racing experience, challenging players around the world to simultaneously pit their virtual driving skills against each other at 40 famous circuits. The multi-player mobile game has been downloaded over 500 million times, with meticulously detailed cars and high quality visuals.

The new, real-life Bentley Continental GT Speed already has the perfect sporting credentials for gamers. A formidable, 6.0-litre W12 engine is tuned to a unique Speed calibration, creating the most dynamic road car in the company’s illustrious 102-year history.

Enhanced with an innovative suite of technologies, such as Electronic All-Wheel Steering, Torque Vectoring and Bentley Dynamic Ride, the latest model races from 0 to 60 mph in just 3.5 thrilling seconds (0 to 100 km/h in 3.6 seconds) and on to a top speed of 208 mph (335 km/h).

Phillip Dean, Lead Mulliner & Motorsport Designer at Bentley, said: “Real Racing 3 is an award-winning driving experience that sets the standard for mobile racing games. The new Continental GT Speed will offer discerning players incredible agility, thrilling driver engagement and immense power from its sublime W12 engine.”

Real Racing 3 was launched in 2013 by Australian-based Firemonkeys Studio and published globally by Electronic Arts. Since then, over 13 billion races have been completed in 100 countries – currently more than 10 million races a day. The app can be downloaded for use on iOS, Android or Amazon devices.

The virtual game to win the GT Speed begins 16 November.

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